General discount campaigns and clearance sales attract customers by offering fixed percentage or amount discounts on selected products or the entire store. This is ideal for promoting new products, seasonal sales, or clearing excess inventory.

Volume and quantity discount campaigns encourage customers to buy more by offering discounts based on the number of items purchased. Set different discount tiers based on item quantity, helping increase your average order value and sales.

Minimum value discount campaigns require customers to spend a certain amount to receive a discount. This strategy encourages larger purchases, boosting your average order value and overall revenue.